Organized by the NYU Stern School of Business, this exclusive event brings together academics, industry leaders, and technology innovators to explore how the luxury brand sector is recovering from one of its most challenging periods, the first significant slowdown since the 2008 financial crisis.

The conference theme, “Time for Change”, invites participants to reflect on the forces reshaping the luxury and retail landscape: from increasingly unstable global trade conditions to a profound generational shift introducing new value systems into business and society. Confronting these changes requires renewed focus on long-term brand vision, sustainable growth strategies, and greater operational agility.

The program will guide attendees through three dedicated content tracks, branding, sustainability, and business development, each addressing how luxury companies can align creativity, purpose, and performance.

As sponsor, Deda Stealth reaffirms its commitment to driving technological innovation across the fashion and luxury industries. Through advanced ERP solutions and digital platforms, the company enables organizations to strengthen sustainability frameworks, enhance financial insight, and manage complex global supply chains with efficiency and transparency.

By supporting leading initiatives such as the NYU Stern Conference, Deda Stealth continues to foster dialogue between academia and industry, helping to build the roadmap for the next era of luxury business.